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Adventures in Marketing and Social Media

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Entries Tagged as 'Marketing'

Weezer’s Viral Video Goes Viral

May 24th, 2008 · No Comments

Weezer posted their newest video, Pork and Beans, yesterday on YouTube. It’s got 1.4 MILLION views already. How’d it go viral so quick? It features everyone’s favorite viral video stars. Here’s Weezer:

UPDATE:  In the 20 minutes since I posted this, they’ve picked up another 106,000 views.

addthis_url […]

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Tags: Marketing · Media

Do You Know This Guy?

April 18th, 2008 · 2 Comments

I don’t have a picture of him or know his name, but the guys at 10kthings want to find him and give him $100.  But who is he?  For all I know…he could be you.  He’s not me.  I know that much.  All this guy has to do is friend Dave Winget on Facebook.  Bam.  […]

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Tags: Blogging · Marketing · Media · People

An Open Letter To Seth Godin

April 11th, 2008 · 23 Comments

Dear Seth,
You have horrible timing. I just finished writing a blog post and was getting ready to head out and start my day, when, via @sethgodin, I find out that you’ve blogged about building a reputation over time via Twitter. Arrrgh. Now I have to cancel my plans and sit down and […]

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Tags: Blogging · Marketing · People · Twitter

I Love Me My Moo

April 11th, 2008 · 5 Comments

There’s been this strange business card meme going around lately.  First, Brandflakes blogged about Brian Shalen’s card at SXSW.  And then yesterday, Rick Mahn polled a bunch of folks on How Simple Are You Willing To Go On Your Biz Cards? And in a slightly related story that is sure to rock the social […]

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Tags: Companies · Marketing

Open Kimono Re-branding

April 7th, 2008 · 2 Comments

Most rebranding exercises at big companies are conducted with high paid consultants and designers and executives and focus groups and, well…you get the picture.  They are painful, sometimes divisive, and sometimes they work and sometimes they don’t.
But what’s always been true as a consumer or customer is that unless you’re in on the focus groups, […]

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Tags: Blogging · Companies · Marketing